Wednesday, December 2, 2009

Welcome to the Real World, Tiger!

First of all, let me just say, I like Tiger Woods. I've been a fan of his since his days at Stanford. I've really tried to stay away from this circus surrounding him since his now infamous minor car accident last week. But its so out there that its impossible not to have at least a general idea about what is going on.


After his post today (at whining about the media scrutiny-- lets just say, I have to throw in my two cents.

On his website, Woods wrote, "I have let my family down and I regret those transgressions with all of my heart.... Although I am a well-known person and have made my career as a professional athlete, I have been dismayed to realize the full extent of what tabloid scrutiny really means. For the last week, my family and I have been hounded to expose intimate details of our personal lives. The stories in particular that physical violence played any role in the car accident were utterly false and malicious.... But no matter how intense curiosity about public figures can be, there is an important and deep principle at stake which is the right to some simple, human measure of privacy...."


Come on Tiger! What world have you been living in? All this beef going on with you is a tabloid's dream. Did you honestly think that a juicy story about your personal life wasn't going to get any media scrutiny?

And whatever those "transgressions" were that you talk about and apologize for-- let me be the first to tell you--

If the rumors are true-- that all this beef started because you cheated on your wife-- well, you are not the first husband to do it and you won't be the last. You are not the first husband to get caught and you won't be the last. You are not the first celebrity husband to feel awful about it and offer a "sincere" apology.... and you won't be the last.

Personally, I don't care whether you did or you didn't. In the words of Mr. Cannon (a character in the old Three's Company sitcom): "Boys will be boys." So man up to it if its true. Give Kobe a call and ask him for some advice about handling all this.

As for the hounding you're getting, let me also be the first to say, "Everything in life comes with a price."

Now-- I feel bad that Tiger Woods, the golfer, is being hounded. I mean, that's his career, his job, his primary source of income. I'll give him that. The public chooses to watch him do what he does. The tabloids should leave the golfer alone. I totally agree.


Tiger just isn't a golfer. We have Tiger the pitchman and Tiger the endorser-- now he's fair game. He's the one who goes on television and tells people what cars they should drive or what razors they should shave with. He's the one poking the general public. And from working with the general public myself, let me just tell you-- there are a lot of nosy people out there who want to know your business. So if the salesman gets in trouble, people gonna want to know about it.

Tiger the golfer is on the course minding his own business. I feel bad for him. He's not poking the general public. But the guy who's telling us what razor we should shave with-- now that guy is not minding his own business. I mean, we're going to shave regardless. We don't need anyone (especially someone who has no scientific knowledge of blades and safety) telling us which razor we should use. This is where you clash with the public.

And don't get me wrong. I think endorsement deals are great. By all means, make all the money you can. But it comes with a price.

You get my point Tiger? Its simple-- you're a public figure. Besides your job on the PGA Tour you have a side gig where you try and get the general public's attention to pitch your products. Once you get their attention-- its human nature to want to know about the life of the salesman.

You should know this by now.

You made yourself a public figure. Gossip and public figures go together like oil and vinegar. I know it has never been a part of your celebrity empire. But now it is.

You should have thought about this when you were performing these transgressions.

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